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  • Advertising with Social Media for Social Enterprises, 08 November

    Created: 03/11/2016
    News/Events Category: Social Enterprise

    When: 08 November 2016, 9.30am - 12.30pm

    Where: The Ecology Centre, Craigencalt Farm, Kinghorn, KY3 9YG

    Part of Fife Business Week 2016.

    This event is specifically aimed at Social Enterprises businesses or those looking to start a Social Enterprise.

    Want to quickly build a relevant fan base or an active email list? Want to generate sales straight away? You should consider using paid social media advertising to help supplement your organic activities, in order to achieve your business objectives.

    Social media advertising is becoming increasingly popular with businesses and recent research shows that this trend is set to continue, as paid social media is being seen as an essential part of a coordinated social media strategy.If you don’t understand how advertising works across the main social media channels you could end up wasting a lot of money. The aim of this workshop is to give you a basic understanding of how advertising works on social media.

    At the workshop you will:

    • Learn how social media advertising is different to traditional advertising
    • Understand the strategy behind successful social advertising
    • Learn how to build your ideal audience on the big three networks
    • Learn how to use social advertising to show more of your content
    • Learn how to target people who have visited your website
    • Learn how to build your email list
    • Learn how to attract your ideal customersnderstand the different payment options and how to maximise your budget.

    For more information contact Graeme Ferguson on 03451 55 55 55 ext 44 24 16 or e-mail: [email protected]

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