voluntary organisations, social enterprises and volunteering
voluntary organisations, social enterprises and volunteering
voluntary organisations, social enterprises and volunteering
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How to Engage Gen Z as Volunteers and Advocates
Created: 07/03/2026
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News/Events Category: Volunteering
Most non-profit leaders can agree that trying to attract younger supporters sometimes feels as foreign as deciphering an ancient scroll. Compared to the traditional methods we’re accustomed to using when engaging older generations, Gen Z (our friends born between 1997 and 2012) demand a whole new approach to volunteer and advocate engagement.
Yet, this generation is more politically and socially engaged than the generations before them. Their activism makes them a powerful force for growing your volunteer base, raising awareness of your cause, and earning more support overall.
Non-profit leaders seeking to build a sustainable future for their organisation must understand how to tap into this passionate and digitally savvy demographic to secure future support. Click here to review the strategies your organisation can implement to welcome Gen Z volunteers and advocates through channels they use daily.
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